I craft visuals that balance creativity with strategy. From brand identities to full campaign systems, my designs are consistent, scalable, and built to make an impact. At Emendo Consulting Group, my brand refresh led to a 132% growth in LinkedIn followers and a 20.5% engagement rate — proof that design can drive business growth.

Working with Malin Ljung Jewellery, I translated handcrafted design into visual stories. Through photography, video, and campaign content, I captured the brand’s essence - highlighting its artistry, detail, and sustainable spirit.

I designed a collaboration between Coca-Cola and MoMA to reimagine packaging and exhibition materials that blend commercial branding with high art. 

This project reimagines period care as empowering, stylish, and sustainable. Through a collaboration between Djerf Avenue and Modibodi, I explored human-centered design to challenge stigma, reduce waste, and create visuals, and a campaign that celebrate the female body while promoting eco-conscious choices.

I led a full brand refresh for Emendo Consulting Group, creating a cohesive and scalable visual identity that unified the brand across all channels and empowered teams to design with consistency.

Emendo’s previous website struggled to reflect the company’s expertise and structure, with eight business areas and no unified identity. After establishing a solid brand foundation, I led a complete redesign using the Design Thinking process. The result was a streamlined, intuitive, and trustworthy digital experience that aligned stakeholder needs and clearly represented Emendo’s capabilities.